Here are typical mistakes newbies make:
1. Diving into the “internet marketing” niche.
I see so many newbies with ‘cut-and-paste’ approaches, attempting to encroach on the very large and highly profitable internet pie. I apologize in advance if you are one of these people. You will earn some income, but you won’t really make much. A couple of hundreds, maybe?
If you are one of these, you are the kind of people being described in Mike’s report. onlyfreedommatters Students of the gurus and guru wannabes. In my opinion, the biggest issue alluded by Mike’s report goes FAR BEYOND what he actually mentions. It’s a common thing, but missing. It’s called research.
It’s so plain and simple, and all the information is literally right in front of your eyes. But you’ve been given so many opportunities that you don’t know which one to sell or to understand which niche to penetrate.
Key lesson: to be an excellent internet marketer and entrepreneur, you MUST know how to assess the market. You MUST know what weapons are at your disposal, and you MUST know how to make a decision about what to sell, who to sell it to, and how to go about doing it.
2. Affiliate marketing without ‘affiliating’
Don’t you think that the issue in people selling other people’s products is clear? People want anonymity. They want to sell something without having to put their picture on the web. This is silly. If you want to be an affiliate marketer, you have to learn how to do it without fear of being revealed. Unless, of course, you are an employee who doesn’t want to be caught.
Wait a minute – if you simply reversed the role, would YOU buy from someone who had something to hide? The whole idea about affiliate marketing is that people have forgotten that they need to be doing more “affiliating” than they do “marketing”.
Key lesson: Loyalty will be the determining factor in your business strategy.
3. UnCreativity – The Same-ol’ same-‘ol
Someone says “do a report” and you do it. Someone else says “use a drop cap” and you use it. I don’t mean to put down such information. I do believe that it has been useful to some extent. But my question is… how do YOU know?
The big irony is that the report entitled “The Death Of Internet Marketing” was being spread using the exact same mistakes that it talks about in the report itself! You see, the truth is you might be able to pull off the same stunt a couple of times, but on the third attempt… nah.
You cannot (and should not) re-use methods developed by other people. The ideas are already passé the moment they go out on the net – after people use it over and over, it’s like a degrading gene pool. If you want to do something outstanding, then innovate a little. It’s the small innovative tweak that gets people to smirk, nod their heads and say ‘wow, that was brilliant’.
If you don’t know, then you won’t know the foundational principles of how people react to your writings, reports, etc. It’s essential for you to be able assess their reactions and how they take action based on what you say, and to be able to do this well.
If you are just doing cut and paste strategies, sure you can work with your list for a while, but you are still not cultivating a relationship with them. You are merely overloading them with information.
Key lesson: If you are attempting to breach the internet marketing stronghold, you need to have far more than just used tactics and strategies. You have to think. You have to innovate. More on this later.